Kate Toon is an award-winning misfit entrepreneur, who works with small businesses and big brands to transform their online presence: through powerful SEO, captivating content and all the right digital marketing moves.
Her StayTooned group of companies include the Digital Masterchefs, The Clever Copywriting School, and The Recipe for SEO Success. Through these, Kate’s helped more than 10,000 other businesses demystify digital marketing, grapple the Google Beast, and grow their success.
An online business success story. A Google Beast tamer. A straight-talking marketing coach, and a popular educator, speaker, author and podcaster, Kate’s a misfit on a mission: to help other business humans create their own version of success.
With more than 20,000 people in her online communities, Kate’s built a reputation as a business leader who is accessible, relatable and valuable: she’s full of inspired insights and real world know-how.
Kate has extensive experience in the media and as a speaker on all things digital marketing, business success and personal branding, having presented at events around Australia and the world. As a speaker she’s smart, savvy, engaging and enlightening.
Kate runs Australia’s only dedicated copywriting conference, CopyCon, and was named the My Business Awards Businesswoman of the Year and Training & Education Provider of the Year at the national My Business Awards.
Find out more at www.katetoon.com
The Power of Voice for Influence
I’ll admit it, I don’t like spending money on ads. So instead I’ve build my entire (7 figure) business with one simple tool.
Not just the slightly dulcet Northern English tones of my spoken voice, but also the slight sarcastic, educational and sometime controversial tones of my written voice.
In my presentation I’ll cover how to:
• Understand the difference between voice and tone
• Define your brand voice
• Relate better to your audience.
• Express your brand values
• Embrace your brand voice quirks
• Create your brand voice guidelines
And how to step bravely into the world of public speaking, podcasting, Facebook live and even Clubhouse, with a confidence voice, that builds trust, and converts customers.